Tuesday, February 19, 2008

How Keyword Frequency affects Search Engine Ranking?

The following paragraphs summarize the work of Keyword Frequency experts who are completely familiar with all the aspects of Keyword Frequency. Heed their advice to avoid any Keyword Frequency surprises.

The information about Keyword Frequency presented here will do one of two things: either it will reinforce what you know about Keyword Frequency or it will teach you something new. Both are good outcomes.

Keyword Frequency is an important thing for a person who writes a document for advertising it in Internet. This is the most important thing for making a particular document to achieve a high rank in search engine. Keyword Frequency means how frequently a particular keyword or a phrase of keywords has been used in a page. The more time it appears on page, more relevant it becomes to achieve a higher rank. Though it is better to make the keywords appear a lot of times in a particular document, it should not appear for so many times which can cause the spamming and the search engines can penalize for excessive use of a keyword. It is better not to use the same keyword phrases over and over again but to write with new keywords with somewhat similar meanings.

Keyword Frequency is often mistaken with Keyword Density. Keyword Density is the ratio or the percentage of the keywords, which is contained in a document within the total number of words of that particular page. And, Keyword Frequency means the number of times it is appearing in a web page document. So, one is the percentage and the other is the count. There is a certain percentage of Keyword Density which a writer should achieve to make it more relevant.

One of the important aspects of selecting a keyword or a keyword phrase in a document is that it should be the most important one in that document. It is needed for the relevance as well as it becomes easier to make it appear the desired number of times in that particular web page document. Regarding selecting keywords for making it more frequent, you can take help from the available keyword tools which suggests options for the given keywords in the form of showing synonyms. Sometimes, these tools also suggest some keywords or keyword phrases which can also be useful for the desired cause of making it more relevant.

For achieving high rank in search engine, Keyword Frequency should be neither too high, nor too low. If it is too low, then the search engines will not take it as relevant to the topic. And, if is too low, the search engines can penalize it and it will not appear in the list. Previously, it was possible to create a lot of keywords to make it more relevant to the search engine but, nowadays, it is not possible. The search engine also find whether the keywords appear on the top of the web page or not as if it do not appear the users find it difficult to view the relevant information.

The day will come when you can use something you read about here to have a beneficial impact. Then you'll be glad you took the time to learn more about Keyword Frequency.